{"id":58768,"date":"2022-04-11T04:38:39","date_gmt":"2022-04-11T04:38:39","guid":{"rendered":"https:\/\/www.ringspo.com\/ca\/?page_id=58768"},"modified":"2025-01-08T06:40:45","modified_gmt":"2025-01-08T06:40:45","slug":"charm-diamond-centre","status":"publish","type":"page","link":"https:\/\/www.ringspo.com\/ca\/charm-diamond-centre\/","title":{"rendered":"Charm Diamond Centre Review"},"content":{"rendered":"
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Charm Diamond Centre Review<\/h1>\n\n\n\n

Should you buy diamond jewelry from Charm?<\/h2>\n\n\n\n
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Charm Diamond Centres is Canada\u2019s largest independently owned and operated jeweller, with 58 stores spread all across Canada.<\/p>\n\n\n\n

They’re a family-owned business and offer responsibly-sourced, Canadian diamonds. <\/p>\n\n\n\n

So should you choose them?<\/p>\n\n\n\n

In this Charm review<\/strong>, we will primarily examine them from the point of view of buying a diamond engagement ring. However, the findings are equally relevant for any other type of jewellery.<\/p>\n\n\n\n

If you\u2019d like to jump straight to the \u2018value for money\u2019 section and see how choosing one of my recommended retailers could save $1,555 compared to Charm Diamond Centre, click here<\/a>.<\/strong><\/p>\n\n<\/div><\/div><\/div>\n\n

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Charm Diamond Centre\u2019s diamond and ring selection <\/h2>\n\n\n\n

Charm has a wide range of ring setting styles and types of diamonds available, with the whole range of setting style available to choose from \u2013 solitaire, halo, side stones etc.<\/p>\n\n\n\n

And when looking within individual styles of settings there\u2019s also excellent choice and variety \u2013 with 98 halo setting styles alone:<\/p>\n\n\n\n

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The majority of ring settings are 10k or 14k gold, with the najority of those being white gold:<\/p>\n\n\n

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10k and 14k white gold are good options for an engagement ring that is going to be worn every day as it has a higher proportion of metals other than gold in the ring setting. While this may sound strange, hold is actually a soft metal which is pretty easy to scratch, so including other metals means that the ring will hold up better to day to day wear.<\/p>\n\n\n\n

The relatively slim selection of 18k gold settings, and the total lack of any platinum settings, does show that Charm is aiming its products at the less premium end of the market. Nothing wrong with that at all, but it’s worth noting.<\/p>\n\n\n\n

Charm Diamond Centre halo ring<\/h3>\n\n\n\n

Next we\u2019ll take a quick look at a halo ring that Charm have on offer at C$5,299. One thing to point out from the outset is that this ring is named  \u2018Glacier Fire 14K White Gold 1.00CTW Bridal Ring\u2019:<\/p>\n\n\n\n

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At first glance, many ring shoppers may think means that the ring\u2019s centre stone is 1 carat.<\/p>\n\n\n\n

However, CTW actually stands for \u2018Carat Total Weight\u2019, which means that the combined weight of all of the diamonds in ring add up to 1 carat when combined together.<\/p>\n\n\n\n

The centre stone for this ring is actually just 0.7 carats.<\/p>\n\n\n\n

Charm is very open about this and lists the centre diamond separately from the smaller \u2018melee\u2019 diamonds that are used in the halo:<\/p>\n\n\n\n

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However, it\u2019s something that many ring buyers may miss when examining this as it is tucked away further down the page.<\/p>\n\n\n\n

Overall, Charm do offer a wide selection of ring settings styles, and their wide selection of cluster and halo settings can mean that ring buyers can get ring that looks impressive on the finger, with a reasonable outlay.<\/p>\n\n<\/div><\/div>\n\n

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Charm diamond quality<\/h2>\n\n\n\n

Engagement rings are all about the diamond, and being able to choose a diamond that will sparkle brilliantly will make the difference between a truly stunning engagement ring and one that looks dull and unimpressive.<\/p>\n\n\n\n

In this section, we\u2019ll examine the quality of diamonds Charm offers, as well as how transparent they are about the quality of the diamonds themselves.<\/p>\n\n<\/div><\/div><\/div>\n\n

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Due to the large number of diamonds Charm have on their site, there’s a range of diamond qualities available. To make it easy, we’ll look at a 0.5 carat weight solitaire setting listed on their site, priced at $3,499:<\/p>\n\n\n

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It has a 14k gold claw setting, which is a classic style to allow the centre stone itself to sparkle brilliantly. But will this stone sparkle?<\/p>\n\n\n\n

When we look at the specifications of the diamond, the Charm website lists the stats below:<\/p>\n\n\n

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We\u2019re told that the ring has<\/p>\n\n\n\n